Does AI recommend your
Business?
Your future guests aren't Googling. They're asking ChatGPT. We tell you if it recommends you.
Recognized hospitality brands
Anonymized scores. Real businesses. Measured this week.
A sample of recent audits across tiers and categories — names withheld for privacy. The number is each property's AI Visibility Score on a 0–100 scale. Your score will land somewhere on this distribution.
The Search Engine era is ending. The Recommendation era has begun.
Every day, millions of high-intent customers bypass Google's blue links in favor of LLM assistants. ChatGPT, Gemini, and Claude don't return ten options — they synthesize a single confident recommendation drawn from billions of data points and probabilistic weights you can neither inspect nor influence directly.
If your restaurant or hotel doesn't fit the latent patterns those models have absorbed, you don't appear in their first answer. You don't appear in the second either. You quietly cease to exist for a growing share of your market.
Score My Business measures, with verifiable data, how often you do appear — and provides the specific actions that move the number. Read the full methodology →
Real questions. Real answers. Captured live.
Customers don't search for "best Italian restaurant Borough Market" anymore. They ask in plain language — and AI answers with three or four specific names. Here's what that looks like.
The bolded names are visible AI mentions — those businesses are benefiting from AI visibility today. Score My Business measures, exactly and verbatim, how often your business appears in answers like these.
ChatGPT Plus subscribers see different
recommendations than free users.
We're the only audit that measures both tiers, side by side.
A 22-point gap. Paid subscribers are 12% of consumers but spend 4× per visit.
A second gap · Local vs international
A 19-point gap. Tourists planning from abroad see fewer mentions of you than locals do — even though they spend more per stay.
Two gaps. Both proprietary measurements no one else builds.
Paid-vs-free is your moat with high-value customers. Local-vs-tourist is your ceiling with international demand. We measure both side by side.
From business name to PDF audit, in three steps.
You give us your business name
We pull your Google Business Profile and confirm. Takes 30 seconds. Your name, address, neighborhood, and (for restaurants) cuisine descriptor become the slot data the scan uses.
We run thousands of AI scans on your business
Up to 6,500+ AI scans on a Full Audit, and 950+ even at Standard tier — across every major AI assistant your customers use. Every response is captured, audited, and retained for verification. The exact composition is our methodology; the result is a transparent score you can audit.
You get a PDF audit, email-delivered
Editorially designed. Your visibility score, intent breakdown, verbatim AI quotes, peer-cluster comparison, and 8–24 specific actions ranked by expected score lift, effort, and confidence. Delivered in under 24 hours — typically in under 5 minutes.
What a Detailed audit looks like.
Designed to be read like a magazine feature — not a dashboard report. Every page communicates one decision-grade insight.
10 minutes effort
HIGH confidence
Eight customer intents. Eight scores. One number.
We run up to 6,500+ scans across the 8 intents AI users have when they ask for a recommendation. Each intent gets its own score — and a clear view of the gap to your peer cluster.
"Best Anatolian restaurants in Istanbul" / "top luxury hotels in Paris"
"Where to eat ramen in Tokyo" / "hotels with rooftop pool in Dubai"
"Restaurants near Hagia Sophia" / "hotels walking distance to St. Pancras"
"First-date restaurants" / "honeymoon hotels" / "business lunch spots"
"Vegan-friendly restaurants" / "hotels with airport transfer"
"Wheelchair accessible" / "kid-friendly" / "pet-friendly" / "parking"
"Rooftop with view" / "intimate setting" / "design-forward" / "historic"
"Michelin-starred" / "Bib Gourmand" / "Forbes 5-star" / "Travelers' Choice"
Each score is computed against your 3–8 closest AI-perceived peers.
A 65 overall — masking an 88 in location and a 28 in atmosphere.
The single number is the headline. The radar is the diagnosis. Strong location and amenities visibility offset real gaps in atmosphere and recognition — the two intents that drive booking decisions for design-led travelers. That's where the action items focus first.
Eight intents. Two queries above. Hundreds more in the audit. Every response stored, every citation counted, every gap mapped to an action.
Numbers you can audit.
| 950+ scans per Standard audit · 2,500+ per Detailed · 6,500+ per Full Audit. | |
| Across the major AI assistants — including ChatGPT and Gemini paid + free tiers, with Claude and Perplexity on Full Audit. | |
| A 0–100 visibility score with intent-level breakdown and competitor benchmarking. Your audit's methodology page shows the exact sample size for your scan. | |
| Under 5 minutes typical · under 24 hours guaranteed. Automatic refund if delivery exceeds the SLA. | |
| Audience profiles run from the geographic region where their customers actually search — not the destination. International tourists are scanned as international tourists. | |
| Every raw AI response retained for verification. We can send you the exact responses your audit was scored on, on request. | |
| Mock results · Stock images of your business · Pretend SEO advice · Guarantees we can't keep · Inflated claims about AI internals we can't see. |
Three depths. No subscription.
Buy once. Get a PDF in under 24 hours. Refund if we miss the SLA.
Standard
$49 · one-time
For curious owners who want to know where they stand.
- Format ~25-page PDF
- Audiences 1 (Local)
- AI platforms 4 core
- Total scans 950+
- Action items 8
- Verbatim AI quotes 1
- Competitors 3 (suggested · replaceable)
Detailed
$99 · one-time
For owners ready to act on what AI thinks of them.
- Format ~40-page PDF
- Audiences 2 (Local + 1 chosen)
- AI platforms 4 core
- Total scans 2,500+
- Action items 14
- Verbatim AI quotes 3
- Competitors 5 · all replaceable
Full Audit
$249 · one-time
For premium properties and small chains.
- Format ~60-page PDF
- Audiences up to 4
- AI platforms All major (incl. Perplexity + Claude)
- Total scans 6,500+
- Action items 24
- Verbatim AI quotes 8
- Competitors 8 (full peer cluster)
How is this different from SEO?
SEO measures how Google ranks your website. We measure how AI assistants (ChatGPT, Gemini, Claude) describe and recommend your business in conversational answers. Different game, different scoreboard. We measure the new one.
Can I improve my AI visibility score?
Yes. Every audit ships with 8–24 specific actions ranked by expected score lift, effort, and confidence. The most common levers: complete English Google profile description, review-language coverage, photo quality with descriptive metadata, press mentions in trusted sources, consistent name/address/phone across the web. Small businesses typically gain 8–15 points within 4–8 weeks.
How accurate is the free score?
The free score uses a narrower scan set than the paid audit — enough to give you a directionally-correct visibility number, but without the depth of intent breakdown, verbatim AI quotes, or competitor cluster. Use it to learn whether you appear at all. Buy a paid audit when you want to know exactly where you rank, what AI says about you, and what to do.
What if my score is low?
That's the most useful version of the report. Low scores have the most room — we tag every action with effort, expected lift, and confidence so you know exactly what moves the needle first. Low-score audits often deliver more value than high-score ones.
Buy a snapshot once. Or watch it evolve weekly.
Score My Business is one-time. Citeabl, our sister product, is a recurring SaaS that monitors your AI visibility weekly with a live dashboard, peer-cluster tracking, and continuous action checklist. Score My Business buyers get a $49 credit toward your first month of Citeabl.